AAR General Insurance Uganda Limited has entered into a strategic partnership with Women’s Hospital International & Fertility Centre aimed at widening access to fertility treatment in Uganda, with clients set to benefit from a 10 percent discount on selected services.
The agreement, formalised through a Memorandum of Understanding (MOU), marks a notable shift by the insurer into addressing gaps in access to specialised healthcare services that are often excluded from traditional insurance coverage.
Under the arrangement, AAR clients will access a range of fertility services at subsidised rates, including In Vitro Fertilisation (IVF), Intrauterine Insemination (IUI), Intracytoplasmic Sperm Injection (ICSI), fertility preservation and genetic testing.
Speaking at the signing ceremony, AAR Chief Executive Officer Christine Nasuuna said the partnership reflects a broader commitment to supporting clients beyond conventional insurance offerings.
“At AAR, we are committed to protecting the health and financial wellbeing of our clients. However, fertility remains an often overlooked area due to stigma, limited access and high treatment costs,” she said.
Nasuuna noted that the collaboration is intended to ease financial barriers while also promoting awareness around reproductive health.
“This is a deliberate effort to make fertility services more accessible and affordable, while also encouraging open conversations and breaking the stigma surrounding infertility,” she added.
She further emphasised the importance of early testing, noting that timely diagnosis enables individuals and couples to make informed decisions about their reproductive health and future planning.
On the hospital’s side, Director Samuel Tamale Ssali described the partnership as a significant milestone for Uganda’s healthcare sector, particularly in expanding access to fertility care.
“This is more than just a discount. Fertility treatment is complex and requires both medical expertise and sustained support. Through this partnership, we are improving access while also sharing knowledge on treatment options,” he said.
Ssali added that the collaboration could help drive down costs over time through increased demand and stronger engagement with suppliers of medical equipment and pharmaceuticals.
He also underscored the social impact of infertility, noting that many affected individuals—especially women—face stigma and emotional distress.
“This partnership is about restoring dignity and hope. We believe thousands of families will benefit and have a better chance at building the families they desire,” he said.
The agreement comes amid growing demand for fertility services in Uganda and renewed calls for insurance providers to broaden coverage for reproductive health.
AAR says the initiative is part of its long-term strategy to evolve into a comprehensive health partner, supporting clients across different stages of life, including complex and sensitive health needs.
