Airtel has announced it has reached 150 million customers in Africa.
“We are very proud to give millions of people access to reliable and high-quality digital and mobile money
services, often for the first time. Led by the purpose of transforming lives, connecting 150 million customers is a significant milestone that underscores the company’s commitment to enriching the lives of its customers,” Airtel Africa said in a statement.
“Looking forward, Airtel Africa is focused on further expansion, increased innovation, and continued investments to ensure a digitally empowered future for all.”
Th company says the growth reflects Airtel Africa’s commitment to reaching more people, with more services, in more places than ever before.
“By bringing mobile banking, data, and telecoms to underserved communities across sub-Saharan Africa, Airtel Africa is driving financial and digital inclusion and helping to unlock the potential of people, businesses, and societies.”
According to the company, in response to the increased demand for accessible and affordable services, it is continuing to expand its network and invest in the future through fiber and 5G.
“This is supported by new, best-in- class digital products, services, and content.”
Airtel operates in 14 African countries including Chad, Democratic Republic of the Congo, Congo, Gabon, Kenya, Madagascar, Malawi, Niger, Nigeria, Rwanda, Seychelles, Tanzania, Uganda and Zambia.
Earlier this year, Airtel rebranded its strapline from “the smartphone network” to “a reason to imagine” to kick-start a campaign to energize young people towards realizing their imaginations.
The company said the new strapline is driven by the insight that in Africa, imagination is the only qualification that matters and showcases the company’s role in harnessing this potential by delivering relevant solutions to consumers that enhance digital and financial inclusion.
Airtel said the ‘Reason to Imagine’ strapline highlights its status as an enabler of young people’s dreams and ambitions, whatever these might be as the campaign seeks to celebrate the energy, creativity, and innovation of Africa’s young people
